Define SEO in Digital Marketing
What is SEO ?
SEO (Search Engine Optimization) is a process that is used to make your websites and webpages ranking through organically without using any paid ads. this process used to make your websites and webpages visibility on search engine results pages (SERP) like Google, Bing, Yahoo etc.
What is DIGITAL MARKETING ?
Digital Marketing is a process to promotes your Business, Products, Services and content through websites and social media via Digital devices like Computer, Tablets and mobile phones etc. using Digital Marketing you can easily target your real and actual audiences through a demographics data which you can analyze before marketing.
Some Digital Marketing techniques that you can use to promote your business.
- SEO (search engine optimization)
- SMM (social media marketing)
- PPC (pay per click)
- Influencer Marketing (using influencers for marketing)
- Content Marketing
- Email Marketing
SEO in Digital Marketing
Before Marketing your Content, Products, Services and business through digital marketing makes sure that your research of keywords is completed because its very important for SEO that you have researched market very well. before using SEO you have to do KEYWORDS RESEARCH, READABILITY CHECK, LINKING & MARKETING PLANNINGS.
Types of SEO in DIGITAL MARKETING
- On page SEO
- Off page SEO
- Technical SEO
- Local SEO
Benefits of using SEO in DIGITAL MARKETING
- This is a process where you can rank your websites and content organically without using paid ads.
- you can use relevant KEYWORDS to your content that users can find easily on search engine.
- In Digital Marketing SEO is one of the Highly recommended process that everyone is using this.
- You can use the relevant keywords to gain organic traffics on your websites.
- SEO is a cost effective process to gain traffics but it takes time to rank. it can generate a high ROI rate of investment for you.
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